Apr 16
The once costly Wall Street Journal is now available for free on your iPhone or iPod Touch. The Wall Street Journal was previously made available for free on BlackBerry devices back in August. By going mobile, and having advertisers cover costs instead of making readers pay, the Journal stands to broaden its audience without necessarily jeopardizing the current subscription model. News Corp. CEP Rupert Murdoch flirted with the idea of dropping the online paywall while he was in the midst of acquiring Dow Jones, owner of the Journal, but seems to have dropped the idea, and apparently feels no threat by having the content available at no cost on smartphones.
